Tuesday, February 3, 2009

RushmoreDrive Partners With GlobalGrind

Posted by Jarvis Holliday On 2/03/2009 No comments
Below are the contents of a press release I received about a new partnership forged by RushmoreDrive.com, an Internet search engine based here in Charlotte (the name of the website comes from the company's street address in Ballantyne). While the company has a national focus, as is further evident by this partnership, I've been following its moves locally. RushmoreDrive hosted a movie premiere last year at Ballantyne Village Theatre, it recently hosted an edition of Pop Life at Apostrophe Lounge, it was heavily involved in local voter registration efforts during the last election, and its CEO was honored with a Leadership Award by the Urban League of Central Carolinas a couple of weeks ago.

CHARLOTTE, N.C. -- RushmoreDrive (www.rushmoredrive.com), the first-of-its-kind search engine for the Black community, today announced a partnership with Russell Simmons' content aggregation site -- Global Grind (www.globalgrind.com). Intended to coincide with the beginning of Black History Month, the announcement of this multi-faceted agreement between the two destination sites, marks a new level of access and relevancy of for online Black and urban consumers.

The scope of the partnership consists of RushmoreDrive.com and Global Grind exchanging content and utilities to foster increased accessibility to news and information relevant to the Black and urban communities. "Our partnership with Global Grind is part of a broad reaching strategy at RushmoreDrive.com to elevate content created by and for the Black community," states RushmoreDrive President and CEO Johnny C. Taylor, Jr.

RushmoreDrive.com will provide Global Grind with The Daily Drive newsletter content, as well as its news and opinion feature entitled Detour, articles and views affecting the Black Community. Additionally, Global Grind's signature Grind It button and utility has been added to this same content within the RushmoreDrive.com site enabling users to grind their favorite blog posts and articles to share with the entire GlobalGrind.com community.

In the not-so-distant future RushmoreDrive.com's web search functionality will be available on GlobalGrind.com, enabling the community to search the web with more relevance, while also integrating the Grind It functionality within elements of the RushmoreDrive results page.

"As we continue to develop the Global Grind platform, partnering with sites that provide complementary services is key to delivering value to our users. Connecting Rushmore Drive's search capabilities with Global Grind's ability to aggregate and to promote is a perfect match. We are excited about the opportunity," adds Navarrow Wright, Global Grind's President and CEO.


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