Friday, October 4, 2013

For sneaker heads, Saturday is often an important day. That's when a lot of the highly anticipated sneakers are released for sale in stores. This Saturday, October 5 is a big day for fans of the J's. The Air Jordan 5 "Bel-Air" is being sold at limited stores nationwide and is expected to sell out.

The 5's continue the lucrative trend by Jordan Brand of releasing retro sneakers in new colors. You have people my age and older who remember when these sneakers were originally released in 1990 and they want them today partly because of the nostalgia or because they can afford them now. And then there are the teenagers like my nephews who are intrigued by the sneakers that originally came out before they were born.

This release of the Air Jordan 5, or V, which retails for $185, has been given the nickname Bel-Air because the colors are reminiscent of the flashy and funky styles Will Smith wore on The Fresh Prince of Bel-Air. The colorway for the sneakers are cool grey, court purple, game royal, club pink. Guess you could say it's a classic's ode to a classic, and one of the best sitcoms of all time also debuted in 1990, the same year as the Jordan 5's. Will's character often wore Air Jordans on the show.

If you're looking to buy these sneaks tomorrow, good luck. They're only being sold at select stores. If you're looking for them in the Charlotte area, the Foot Locker stores at SouthPark Mall and Carolina Place Mall are selling them, but you won't be able to just show up to buy them. Having learn from the craze, headaches, and even potential dangers of crowds forming outside of stores on the morning of popular sneaker releases, stores like Foot Locker now do sweepstakes or lotteries--just for the opportunity to buy the shoes. Specifically for the Bel-Airs, the Foot Locker at SouthPark and Carolina Place (as well as other select FL stores nationwide) issued tickets on Wednesday and Thursday to people who came by the store. You had to designate the exact size you wanted. Then today, Foot Locker called the winners, who'll now be able to come to the store tomorrow to buy the sneakers.

If you want to buy them from a store locally, you'll have the chance to cop the kicks from Social Status, the high-end sneaker boutique and men's clothing store in Plaza Midwood (1519 Central Ave., 704-632-9902). I called the store and the representative said they're selling the Bel-Airs on a first-come, first-served basis when they open at 11 a.m. tomorrow, and that you must also spend an additional $100 on merchandise to be able to buy the sneakers.

Social Status. Credit:

Foot Locker also says the sneakers will go on sale online tomorrow at 8 a.m. at

And artists are still making new songs about wearing J's.


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