Friday, January 16, 2009

Pepsi's 'Dear Mr. President' Viral Videos

Posted by Jarvis Holliday On 1/16/2009 No comments
Pepsi has launched a "Dear Mr. President" viral video series as part of its Refresh Everything marketing campaign. It features celebrities, including Eva Longoria, Will.i.Am., and Lady Gaga, speaking to Barack Obama about an issue they care about. But regular folks like you and I can submit videos, too. The best ones are selected and featured on the Refresh Everything YouTube site.

As the guidelines state: "All videos should begin with the words Dear Mr. President and end with your first name and where you are from. What you put in between is up to you."

One other celebrity speaking to the president is a NASCAR driver who talks about kids battling cancer. He signs off simply, "Jeff. Charlotte, North Carolina."


Post a Comment

Related Posts with Thumbnails